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Joanneum

FQM - Frequency Measurement as a Service for measuring visitor frequencies with GDPR-compliant data collection.
Who is the
UniversalmuseumJoanneum?

The Universalmuseum Joanneum is Austria's oldest and second largest museum. It sees itself as a universal panorama for science, art and culture. The Joanneum includes the Folklore Museum in Graz, the Lapidarium Schloss Eggenberg, the Flavia Solva Roman Museum, the Herberstein Animal World and other exciting worlds of experience and knowledge. The Joanneum's facilities are used extensively for scientific purposes and are visited by many thousands of guests every year.

CANCOM Austria emerged from K-Businesscom (formerly Kapsch BusinessCom) at the beginning of 2024. The following case study was written before that and therefore the text was left in the original version.

Business Challenge

The task: Analyzing visitor flows, recording and evaluating data. Specific challenge: The solution had to be flexible enough - while maintaining GDPR compliance throughout - to allow any relocation to be carried out without great effort.

Solution

FQM - Frequency Measurement as a Service from KBC provides all the necessary functionalities and features for recording and evaluating visitor flow data - exclusively for authorized users. Individual, intuitive dashboards can be set up in KBC's own cloud platform and the data can be exported and processed "live" via CSV export. FQM - Frequency Measurement as a Service not only meets all GDPR requirements. As a smart solution, FQM can be installed at a new location in just a few simple steps and easily put back into operation.

Services

  • Planning
  • Initial installation
  • Commissioning
  • Ongoing operation of the solution

Technology

  • FQM - Frequency measurement as a service
  • 1 account, various users with login authorization
  • 3D sensors in the entrance area
  • Connection with LAN and POE
  • Data transfer to the KBC IoT cloud
  • Processing on the FQM dashboard
  • Data processing via CSV download

Value

  • One-stop solution from a reliable, long-standing partner
  • Local presence of KBC technicians
  • DSVGO conformity
  • Investment- and future-proof solution

Future prospects

  • Expansion for further museum locations
  • Analysis of the geographical regions of people traveling to events by car

We are very satisfied with KBC's solution and are now looking into expanding the system. On the one hand, we are thinking of expanding the system for other museum locations, and on the other hand, we want to use this system to analyze the geographical regions of people arriving by car, with data protection-compliant license plate recognition at the parking lots as part of our events.

Bernd Dörling

Head of IT and Data Protection Officer, Universalmuseum Joanneum

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